Purpose is a primary motivator.


It relates to all fundamental motivators. Related to ownership in some ways. How people are appreciated in their role can offer a lot of purpose. Open source software is in part successful because the work has real purpose in the world, even without other motivators.

  1. Dan Pink, RSA ANIMATE: Drive: The Surprising Truth about What Motivates Us, 2010, https://www.youtube.com/watch?v=u6XAPnuFjJc. (See notes.)