Personification makes logic problems easier to understand.

Rather than abstract problems/actors. With the default network so prominent and focused on people, it seems reasonable that this helps distribute the problem to more areas of the brain while reducing the load on the PFC’s problem solving capabilities.rR1

  1. David Rock, Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long, 1st ed (New York: Harper Business, 2009). (See notes.)