Investing in social connectedness increases productivity.

It creates emotional bonds between people whose work depends on mutual interest in cooperation by reducing the automatic avoidance between unfamiliar people. Oxytocin involved in social interaction.rR1 Sharing information involves trust and helps the individual. Primary motivator. Reduces shame and concommitant negative behaviors.


  1. David Rock, Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long, 1st ed (New York: Harper Business, 2009). (See notes.)